Same automation. Four different workflows.
Tuesday you saw the code. Today you see how marketers, analysts, and strategists each use it differently. Each role has different dashboards, different wins, different daily workflows.
Team Workflows
Email Marketer
4 hours/campaign → 30 min/campaign
Before
After
"I went from guessing subject lines to knowing what works before I hit send."
— Email Marketer, 6 years B2B SaaS
How Roles Collaborate Through the System
Watch how all four roles work together on a single campaign, each using the automation differently.
Product Launch Campaign
Campaign optimized mid-flight. 18% conversion lift from real-time collaboration.
Practice-Wide Impact
| Metric | Before | After | Improvement |
|---|---|---|---|
| Campaign Velocity | 2-3 campaigns/week | 8-10 campaigns/week | 3.3x |
| Open Rate | 22% average | 38% average | +73% |
| Conversion Rate | 3.2% average | 12.4% average | +288% |
| Time to Launch | 5 days concept to send | 8 hours concept to send | 7.5x faster |
Getting Your Team On Board
Marketers worry AI will make emails sound robotic
Run A/B test: AI draft vs human draft. Show AI version gets 34% higher engagement because it's data-driven, not gut-driven.
Team realizes AI writes like their best-performing emails, not like a bot.
Analysts think AI will replace their job
Show time breakdown: 80% data cleaning (AI does this), 20% insight generation (human does this). AI amplifies their expertise.
Analysts become strategic advisors instead of spreadsheet janitors.
Growth managers don't trust AI attribution models
Run parallel for 30 days: manual attribution vs AI attribution. Show AI catches 23% more conversions (multi-touch tracking).
Trust builds when AI reveals revenue they were missing.
Strategists fear losing creative control
Position AI as 'first draft intern'. Strategist still approves everything, just starts 6 hours ahead.
Strategists love having more time for big-picture thinking.
Leadership worried about upfront cost
Calculate ROI: 47 hours/week saved × $65/hour = $3,055/week = $158,860/year. Tool costs $2,400/month.
Payback period: 18 days. Decision becomes obvious.